[PDF] Leisure Travel A Marketing Handbook Ebook
Plog Leisure Travel A Marketing Handbook Pearson
Pearson - Leisure Travel: A Marketing Handbook - Stanley C ... Leisure Travel: A Marketing Handbook. View larger cover. Stanley C. Plog, Ph.D. ... Leisure Travel enables students to understand the needs of different types of travelers based on their personality profiles. The book offers a unique historic perspective, based on the author's more than 35 years of experience as a consultant and researcher to ... Leisure Travel A Marketing Handbook This feature is not available right now. Please try again later. Leisure Travel: A Marketing Handbook - artsmanagement.net A marketing book for travel professionals, Leisure Travel focuses primarily on the psychology of travelwhy people travel and why they don't, and how to reach and motivate them more effectively. This book emphasizes that to get a greater market share, the travel professional must understand the motivations, thoughts, and lifestyles of their important market segments; thereby ensuring that ...
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